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jpowhite@gmail.com

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Let's connect

jpowhite@gmail.com

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Let's connect

jpowhite@gmail.com

Email copied!

The Church of Jesus Christ of Later-Day Saints

FSY CONFERENCES

The Church of Jesus Christ of Latter-day Saints

Platform UX, Information Architecture, and Global Scale

Scope
Information architecture • Navigation systems • Platform migration • Event management • International registration

Status
Public-facing IA redesign scheduled for release Q1 2026
(Ongoing platform ownership)

Overview

FSY (For the Strength of Youth) Conferences are large-scale events serving youth across multiple regions and countries. The platform supports public-facing information, content discovery, and event registration for a diverse, international audience.

Over time, the platform’s information architecture and navigation grew organically—making it harder for users to find relevant information and harder for internal teams to maintain consistency. At the same time, the organization began migrating content and experiences from a legacy CMS (Publisher) to Brightspot, introducing additional complexity.

I’ve led UX across the FSY platform, owning information architecture, navigation strategy, and ongoing experience improvements while supporting platform migration and international event workflows.

ROLE

Senior UX Designer

TIMELINE

Multi-year ownership (3+ years)

LOCATION

challenge

  • Public-facing information architecture had become fragmented and difficult to scale

  • Navigation patterns varied across sections and regions

  • Navigation menu changed randomly depending on what section a user clicked into

  • Content duplication increased maintenance costs and user confusion

  • Legacy CMS constraints limited consistency and future growth

  • Event management and registration workflows needed to support international use cases

This wasn’t a single redesign—it was a platform-level UX problem spanning content, systems, and global users.

process

My Role

I served as the primary UX owner for FSY Conferences over multiple years.

I:

  • Led the redesign of public-facing information architecture and navigation

  • Audited, consolidated, and simplified large volumes of content

  • Defined UX patterns and standards during the Publisher → Brightspot migration

  • Partnered closely with engineering, content, and program stakeholders

  • Continued ownership of FSY UX as the platform evolved

  • Supported improvements to international event management and registration systems

This role required balancing long-term platform thinking with near-term operational needs.

Information Architecture & Navigation

The core challenge was designing an information architecture that could:

  • Serve first-time and returning users

  • Scale across regions and conferences

  • Remain maintainable for internal teams

Platform Migration: Publisher → Brightspot

FSY content and experiences were migrated from a legacy CMS to Brightspot, requiring UX translation rather than a direct lift-and-shift.

Event Management & International Registration

In parallel with public-facing work, I supported UX efforts across FSY’s event management and registration systems—particularly for international conferences.

Outcome

Outcomes (Pre-Launch)

While the new information architecture is pending release, early outcomes include:

  • A clearer, more maintainable IA structure

  • Reduced content duplication and inconsistency

  • Outdated or unnecessary pages

  • Improved navigation clarity for all users across FSY pages

  • A scalable CMS foundation for future conferences and regions

  • Stronger alignment between UX, content, and engineering teams

  • A more universal feel between regions

Post-launch, the platform will be positioned for easier iteration and long-term growth.

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